Business School
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| Strategy classes often look at popular firms at a crossroads and ask
students to formulate a game plan. The problem is that in most instances,
these cases are outdated. Imagine a group in the year 2000 being asked
to examine Pepsi Co.'s strategy in the late 1990s! At the time, the
company was dabbling in capital-intensive restaurants (KFC) and snack
products (Frito-Lay) while trying to catch up to Coca-Cola. After years |
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| All disciplines serve to prepare you for life, but none comes close to
Business. An amalgamation of every function, Business School provides a
framework to not only identify the problem at hand, but solve it as well.
Business School teaches accountability and an understanding that
everything has a cost: unless you can sell a product or offer a service at a
profit, then your business will undeniably be forced to shut down. But this
is only half the story. |
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| The World Wide Web has emerged as the greatest library of all time,
bringing a wealth of information to the fingertips of people around the
world. In the meantime, conventional wisdom stated that education was
the gateway to the good life. This reality has prompted academic
institutions to scramble and offer their curriculum online. As a result,
people are asking whether formal education is a prerequisite to the good
life after all. |
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| Whether you were class valedictorian or not, once the ceremony is over
no one will care who was chosen, so move on. After all, not all Heisman
Trophy winners become the number one draft pick in the National
Football League (NFL). In fact, between 1936 and 2002, only 16 have
pulled off this feat. |
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| Everything you will learn in business school should be taken with a grain
of salt. For example, some introductory classes spend considerable time
proving a certain fundamental theory only to disprove it later. How lovely:
you pay us thousands of dollars for an education so that at the end of the
line, you can prove us wrong. Great business model! But aren't academic
institutions non-profit enterprises? Of course not, so what are their
purposes after all? |
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