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Find a Business or PersonBuilding A Website
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Easy Cross-Promotion TacticsOne simple example of good cross-promotion is swapping business cards with another business in your area. The idea is to find a related, yet non-competing operation, give them a stack of your cards to hand out and take a stack of their cards in exchange. |
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Essential Programs For Your Virtual ToolboxAs an online marketer and webmaster, there are a number of tools that you will want in your virtual toolbox. To get you started, I have scoured the net to find some of the best programs to help webmasters improve their sites, their rankings, and their productivity. Best of all, each one of these tools is free. We'll start with one of my favorites. |
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Five Tools for Spying on Your CompetitionThe next spy tool will enable you to explore a website's history and how it has changed over time. You can find all of this information at http://www.archive.org. Many of you have probably heard of the Internet Archive. However, you may not realize that it is an extremely powerful tool for spying on your competition. Using this free and simple tool you can discover: |
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Free or Low Web Hosting.A hosting company assumes that most of the sites they carry are either very young and not yet "found", or virtual billboards- also called vanity sites. The resources of each server is then balanced to handle the anticipated load of the total number of sites hosted on each box. |
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Hidden Content Sources for Your WebsiteAs I travel through the Google search engine, there is one element that defines almost all of the top-ranking websites. It's great content. People come online for information and those that offer the best content reap the greatest rewards. |
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How Much Do You Know About Web Site Conversion?Do you even know if your web site converts? Well, believe it or not web site conversion is about taking analytics and the statistic or information from your files and programs, then using them to help your visitors find what they are looking for on your web site. It guides them to do certain things while they are on your site. Like a navigational system. |
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HOW SECURE IS SECURE?There is a lot of stuff floating around these days regarding privacy on the Internet. I think that Scott McNealy at Sun recently said something to the effect, "You never had any privacy- get over it." Makes sense in a way. Here's something to think about... How much privacy do you have a traditional brick and mortar store? |
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How to Create Compelling Site Titles and DescriptionsThere are many places in your HTML you can include keywords, but the Titles and descriptions are arguably the most important elements of your Web site. |
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